Issue 15

Hey.

We’ve reached issue 15.

And, I just wanted to say…thanks for reading.

P.S. To kickoff 2024, I jumped into freelancing full-time for a handful of brands and agency partners. If you’re in need of a copywriter (or some creative fire), my books open up again on Wednesday. Let’s chat: [email protected].

😏 Now on IG

HEADLINE — VANS

Focus on the picture, not the frame.

As in give, give us something interesting to read/think about/question, and we’ll give you our time.

SENTENCE — NEXT INSURANCE

I’ve written for several insurance brands. Whether it’s jewelry, flood, or life, they all want one thing; to sound human and relatable.

The best way to do it is to tap into imagination, nostalgia, or a combination of the two like NEXT Insurance.

PARAGRAPH — FIVERR

Brands often fail to explain to us why they exist. Cute, clever, and smart copy doesn’t stick without grounding itself first.

Fiverr exists to help you get your creative project done today.

“Put yourself into your work. Use your life to animate the copy. If something moves you, chances are, it will touch someone else, too.”

View the full ad archive on Are.na
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